From our desk

PRESERVING INDIA’S UNNOTICED ASSET: GEOGRAPHICAL INDICATIONS

India is a vast land of varied cultures and regions, more so that it can be divided into five major divisions. Unlike most countries in the world, we have mountains, plateaus, plains, coastal regions, and islands all of this together in one place! Naturally, with diversity, comes a ton of different kinds of people, lifestyles,…
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Are we protecting or exploiting our Art?

Picasso once quoted, “Painting is just another way of keeping a diary”. A country’s heritage can be determined by the works of its artists and must be looked after to preserve the social, historical, and cultural origins. Every piece of art, whether or not possessing an artistic quality, has to be protected. In a country…
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ME! said Taylor Swift

Owning your intellectual property the Swift way Introduction From The Beatles to Beyonce, the celebrity status of musicians is more to do with the personal brand than just their artistic creation. Brand identity is an image that the entity has envisioned for itself.[1] Successful branding leads to consumer loyalty.[2]  The popular music industry has been…
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Spotify putting artists on the SPOT?

This pandemic has seen a boom in the creative industry with thousands of artists releasing new tracks every day. Streaming channels have emerged as a source of revenue and growth for artists and record labels. But releasing music online also comes with the issues of tracking the streaming data, handling licenses, and fixing the royalty…
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YOUR PRIVATE DATA ISN’T ACTUALLY YOUR PRIVATE PROPERTY

Owing to the ever-changing technology and our reliance on such technology and the internet, finding anything on the internet is a piece of cake. Every little aspect of our lives revolves around the internet. Companies like Google and Instagram are constantly pushing their boundaries to make their services efficient and personalized according to the users’…
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Hey Siri and Alexa, did you infringe a trademark?

It goes without saying how technology has all of us on a leash today. The human race that created technology is now being controlled by it. An individual currently sets up reminders on their devices to remind them to drink water on time or to tell them it is time to sleep. This dependence on…
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The world of Fantasy Sports and its integration with Intellectual Property Rights

Introduction Every avid sports enthusiast loves to give their opinion on how a team should have been set or how a certain player should have been picked or dropped. This desire of fans to be a decision-maker has been capitalized by the fantasy sports industry.  Fantasy sports is currently the most innovative medium of fan…
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Opinion: Innovation and Upgradation in the Tech Battleground

Written by Shravani Deshmukh and Yesheshvini Ojha, Co-Founding Partners @ Create and Protect IP Partners. Technology is a word, you and I are very familiar with. It has become a very important and primary part of our lives. The use of any product expands its industry rapidly. Ideas start coming up, techniques start flowing and…
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The Future of Wearable Technology and its Patentability

Introduction It is always seen that sci-fi movies often bring ideas which are far away from the state-of-the-art technology of the time. It is not clear for all of us, if science fiction writers and directors are visionaries, or if they are inside the mind of the inspired scientists developing future technologies. The important thing…
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Video Games and its tryst with IPR

Introduction What started as a recreational activity in 1985 to keep children engaged at home, has now become a US $131 billion industry. The video games industry began with Nintendo launching its first mainstream game console in 1985 and ever since then it has only moved forward. The gaming industry is known to be one…
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